Media Company TEGNA gets a Massive Mural
Product: 3 story mural in high-rise
Location: Tysons Corner, VA
Industry: Media broadcasting company
Signage Solution: Create a 27 foot high mural on the 18th, 19th and 20th story of an office building.
WASHINGTON — Broadcasting and digital media owner TEGNA Inc. is the first tenant to move into the new Boro Tower office high rise in Tysons Corner.
TEGNA’s new home is 46,000 square feet on the tower’s top two floors, plus a private rooftop lounge.
The company’s new headquarters space includes a 25-foot LED display wall on the 20th floor, a three-story interior staircase going from the 19th floor to the rooftop lounge, and TEGNA to Go, its own private market with fresh food and drinks.
“We are proud to be in our new home at The Boro. Our space is truly beautiful, and our team is already enjoying their custom workspace with 360-degree views of Tysons, D.C. and the Shenandoah Mountains,” said Dave Lougee, president and CEO.
Here at Signs for America, we work with developers to take your projects and elevate them to spectacular. Let us show you how we can transform your Multifamily project into a special, top-tier asset.
This mural was not a sign that could be made in a shop and lifted into place; it must be assembled in-place. Signs for America built this sign using the wall.
Signs for America framed the area with a set of custom extruded aluminum frame. The wall was painted to reflect light.
Behind the scenes, Signs for America used about 1000 LEDs in 30 rows, all powered with a series of power supplies. Each row was on a base with each row offset from the previous. That’s a lot of LEDs!
The face of the mural was a special translucent material called a flex face. The print on the flex face was shipped in a roll which was anchored at the top and rolled down.
Using this method, Signs for America allows YOU to put whatever you want on the face.
Signs for America then carefully anchored and stretched the face over the frame to create a flat, tight face to showcase the message.
The project required a lot of planning, careful selection of materials and a lot of work, but the end result was a spectacular realization of TEGNA’s project.
This mural was light, but most are not. It is indoors, yet visible from the highway through windows spanning for three stories.
The last two pictures are a couple of other examples of outdoor murals. Signs for America can change the side of your building to create a new space with a fresh and managed look and feel.
Do you have a space in need of a local artwork? Do you have a place that needs an upscale facelift? Using a mural is a great way to do this. Call Signs for America and let’s start!!
